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Text File  |  1998-05-07  |  453b  |  16 lines
  1. MARKETING SUPPORT
  2.  
  3. ΓÇó    Wide scale national print campaign in
  4.     mainstream and enthusiast publications.
  5.  
  6. ΓÇó    Extensive demo sampling program at enthusiast
  7.     and sci-fi-events as well as at the retail level
  8.  
  9. ΓÇó    Broad general promotional program including key
  10.     co-marketing partnerships 
  11.  
  12. ΓÇó    Deep channel promotion and pos programs
  13.  
  14. ΓÇó    Intensive public relations campaign including
  15.     multi-city press tours, launch events and
  16.     multi-mailings